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Bobbi Brown taps Kate Upton as brand’s celebrity face

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American model Kate Upton has been named Bobbi Brown’s second celebrity face, following its partnership with Katie Holmes. Kate will appear in Bobbi Brown’s campaign images from July 2014.

“I was drawn to Kate because – not only is she incredibly beautiful – she is healthy, comfortable in her own skin, has such positive energy, and is a woman who creates her own rules”, Bobbi Brown said. “She loves life and that is pretty powerful.”  Watch Kate and Bobbi’s conversation on their partnership in the video below.

Upton appears to be having a good month. Just last week, the model signed with EXPRESS to be the face of the fashion brand, which marks the first celebrity partnership for the American retailer in a decade.

1 Comment

  1. It will be a good initiative.

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