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Fashion Forward returns

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Fashion Forward will return to Dubai in October from 15th-18th, during the Eid Al Adha celebrations, making it the perfect time for the regional fashion community to come to Dubai and experience the finest in Middle Eastern talent. The second season will bring with it all of the success from the inaugural event, plus some exciting new additions.

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Fashion Forward Season Two promises even more designers – in October, the catwalk presentations will span four full days – once more representing the best couture and ready-to-wear pieces that designers in the Middle East have to offer. Fashion Forward’s developmental programme, too, will grow, involving more international industry professionals, not only from the world’s leading academic institutions, but also decision-makers in global e-commerce, trend forecasting, and public relations as well as  wider attendance by stylists and buyers.

More than 12,000 guests enjoyed Fashion Forward Season One; Madinat Jumeirah came alive with catwalk presentations, talks from established designers, academic panel discussions, and plenty to keep the region’s design elite entertained in between – with the fashion gallery, fashion café and, of course, the chance to shop, with the carefully curated selection of accessories at the Pop-Up store. Guests at Fashion Forward Season Two can expect to experience all of these elements and much more.

Season Two will see Fashion Forward’s academic and developmental side expanded, with further focus on mentorship of emerging designers and engaging with wider sectors of the fashion industry.

Fashion Forward’s commitment to fashion and the development of emerging talent has been praised by Dubai Design District (D3), a new creative community dedicated to fostering the growth of the Emirate’s design, luxury and fashion industry.

Fashion and accessories designers as well as members of the academic and retail communities who are interested in participating in Season Two can contact Fashion Forward via www.fashionforward.ae.  As a bi-annual fashion platform, FFWD is establishing itself as one of the region’s definitive movements to foster growth and enrichment for designers, the Middle East’s retail sector and the industry as a whole.

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