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Style your way to AED 50,000 at Big Boys Toys Exhibition 2013

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It seems like a very long shot, but just in case any of our readers are for any reason to find themselves lost in the Big Boys Toys Exhibition, an expo of gadgets, cars and all those confusing, button-covered things men go crazy for, here’s something to make your visit there a little more rewarding.

The exhibition is running the BBT Style Icon Award, a 50,000-dirham prize reserved for the most sartorially-empowered visitor to the venue at Atlantis, The Palm from January 31 to February 1. The most stylish women will have the opportunity to compete on the catwalk during the event every evening at 8pm.

We have no idea what the credentials of their judges are as we haven’t seen the list, but the press statement argues that it will be a distinguished jury that will award the most deserving contestant with AED 50,000 cash prize, with five runners-up to receive AED 5,000 each. Starting now, fashionistas can register by visiting the website www.bigboystoysuae.com and successful registrants will receive 1 free VIP ticket to the event.

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