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Want dual-toned lips? Check Max Factor’s Colour Effect Flipstick

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You know the new era of beauty has arrived when single-colour lipstick suddenly sounds so archaic and obsolete. Max Factor pushes the boundaries of lip colour with its latest launch –Colour Effect Flipstick Lipstick – a multi-coloured lipstick duo that lets you mix, match, and get artistic with striking lip looks, unique to you.

Its innovative double-ended design boasts a rich and creamy block colour lipstick that ‘flips’ around to reveal an eye-catching iridescent lipstick shade. Colour Effect Flipstick is the first 2-lipstick-in-1 combination that allows for infinite possibilities in lip artistry, whether it be two tone lip looks or unique shade mixtures – the looks are endless.

Expertly matched by Pat McGrath, Max Factor’s Global Creative Design Director, the duo colour combinations are designed so you can wear each colour alone, blended together or in tandem – with a cool two-toned effect – giving you the freedom to dial up the drama and let your lips do the talking this summer.

From subtle to super glam, Max Factor’s Colour Effect Flipstick Lipstick lets you take control of your lips so you can really own your own look. Designed to add a new dimension to lip colour, you can sweep one shade over your upper lip and then ‘flip it’ to apply the secondary shade to your lower lip.

Another way to customise lip colour is by outlining lips in one colour, then applying the second shade to the centre. The result is a graphic, texturised lip that looks cool, chic and very unique.

Currently available in six shades, each of the popping shade duos complement and co-ordinate with each other, due to common undertones. Featuring a light and a dark shade, Colour Effect Flipstick’s super-blendable formulation boasts moisturising qualities contained within a wax structure that allows the colour to glide onto lips and let you ‘Flipstick’ with ease.

Mix it, match it and flip it, because lip artistry is in full swing. Dial up the drama by adding lip embellishments to exude pout power.

Max Factor Colour Effect Flipstick Lipstick is currently available at Debenhams, Max Retail, Boots Pharmacy, Lifestyle, Beauty Bay, VavaVoom, Faces, Safeer Group and selected Carrefour locations in the UAE. Max Factor Colour Effect Flipstick Lipstick is also available at Debenhams, VavaVoom, Lifestyle, Beauty Bay and Boots Pharmacy in Saudi Arabia. The product is available at 60 AED in the UAE and 55 SAR in Saudi Arabia.*

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