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Models, photographers get a chance to win with DFW Fall/Winter 2011 and Chopard Eyewear

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The upcoming Fall/Winter 2011 season of Dubai Fashion Week is proving to be more than just about runway shows and front row seats this time with the unveiling of initiatives tied with the week-long event.

We’ve heard about the coffee table book, the details of which have yet to be disclosed, and now DFW 2011 has just announced its “Model of the Week” and “Photographer of the Week” competitions, set to coincide with the fashion celebrations. Each competition has been designed to showcase the best talent that the respective industries have to offer the world of fashion.

Fergie wearing sunglasses by Chopard Eyewear.

“Model of the Week” will be judged on a five-point system according to appearance, confidence, walk, attitude and fitness. “Photographer of the Week” will be selected on submissions received and displayed throughout Dubai Fashion Week.

Winners will receive – wait for it – a gift hamper from Chopard Eyewear. Because that’s really going to make people want to showcase their talent. Baby steps, perhaps?

Dubai Fashion Week Fall/Winter 2011 will be held from 19th – 23rd April 2011 at Zabeel Hall, Dubai World Trade Centre.

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