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Elie Saab to open at the Dubai Mall

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Boutique 1 has announced a joint venture with Lebanese fashion designer Elie Saab to open a store at the Dubai Mall next month. The store will be situated on Fashion Avenue, a tranquil haven for fashionistas and shoppers alike and arguably one of the chicest places on the face of the earth.

Set to be the third standalone store worldwide, the new Elie Saab store will open with the SS2010 collection on display, with showstopping gowns, many of which have been strewn across the red carpet. Some of the world’s hottest celebrities including Gwyneth Paltrow, Eva Longoria, Sarah Jessica Parker, and Gemma Arterton have all come to Elie Saab to be dressed at one point in their careers.

But the big question is, is Elie coming to Dubai to officially open the store? I don’t think so. But a big launch in September is being prepared as we speak. Perhaps that’s when Elie Saab’s going to grace Dubai with an apparition. Watch this space and we’ll keep you posted.